Overview
YAK PAK produces fashionable yet original and high quality backpacks, various bags and the like. Open-minded approaches coupled with revolutionary designs have shifted the bag industry from dull to stylish. YAK PAK believes a bag isn’t something you carry, it’s something you wear.
Results
MIKE Licensing expanded into categories in which licensees would benefit from this lifestyle brand and its patterns. Licensed categories include luggage, hydration bottles and coolers, iPod/iPad accessories, cell phone and MP3 players cases and accessories, social expressions, lap desks and room storage.
Staples is also a licensee for “Back to School” Stationary Collection.
MIKE Licensing helped position the YAK PAK brand and now can be found in over 10,000 retail doors including Hot Topic, Journeys, Urban Outfitters, Staples, JC Penney, Kohl’s, Sears, Academy Sports, Toys R US, Tilly’s, Spencer’s, Barnes & Noble and many more.
